Metaphor method toolkit

2014 / Gestoos / Initial Challenge Traditional brainstorming sessions often encounter cognitive barriers, limiting participants’ creativity and problem-solving abilities. The Continue reading →

Trends reports

2008 / Roca /  Initial Challenge To keep Roca at the forefront of design and innovation, it was essential to Continue reading →

Incremental Innovation Workshop

2012 / Roca / Initial Challenge Roca aimed to swiftly enhance its shower space offerings by identifying and integrating new Continue reading →

Global User Research

2012 / Roca / Initial Challenge Roca recognized the need to gain a comprehensive understanding of how users interact with Continue reading →

Water Consumption Awareness

2009 / Roca / Initial Challenge In an era where water conservation is increasingly critical, many users remain unaware of Continue reading →

Understanding Armani Casa – Design Language Research

2008 / Roca / Initial Challenge In 2008, Roca partnered with renowned fashion designer Giorgio Armani to develop an exclusive Continue reading →

Better with Electricity

2009 / Roca / Initial Challenge As part of Roca’s long-term innovation strategy, the company initiated an exploratory project to Continue reading →

Droppy – an educational toy promoting water-saving habits in children

2009 / Roca / Initial Challenge Roca wanted to create a branded free gift for children—something that would stand out Continue reading →