Khroma New Colour Concept / Colour & Material trim

2012 / Roca / Initial Challenge Roca aimed to revitalize its Khroma bathroom series by introducing a fresh and contemporary Continue reading →

Water Consumption Awareness

2009 / Roca / Initial Challenge In an era where water conservation is increasingly critical, many users remain unaware of Continue reading →

Understanding Armani Casa – Design Language Research

2008 / Roca / Initial Challenge In 2008, Roca partnered with renowned fashion designer Giorgio Armani to develop an exclusive Continue reading →

Looking for integrity

Toilet Jet / Roca / 2011 Initial Challenge Roca’s innovation team was tasked with exploring the theme “Old problems, new solutions.” Continue reading →

Better with Electricity

2009 / Roca / Initial Challenge As part of Roca’s long-term innovation strategy, the company initiated an exploratory project to Continue reading →

One Day Design Challenge

2012 /  Roca / Initial Challenge The One Day Design Challenge was created to test how quickly designers could identify Continue reading →

Droppy – an educational toy promoting water-saving habits in children

2009 / Roca / Initial Challenge Roca wanted to create a branded free gift for children—something that would stand out Continue reading →

Hide&Seat

2009 / Roca / Initial Challenge As part of Roca’s innovation initiative under the theme “LuxYoury”, the team set out Continue reading →