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EN–

PROFESIONAL SUMMERY

Embarking on a decade-long journey, I’ve immersed myself in design thinking, relentlessly seeking practical and impactful solutions.

My journey spanned various roles and fields, starting at BMW’s Color and Trim department, specializing in materials at Asus, evolving into an Industrial Designer, and later exploring Concept Design to forecast
the future.
I further expanded into Service Design, creating seamless interactions that encompass complete experiences, moving beyond product-focused design.

As a consultant and team contributor, I’ve applied my expertise in various industries, spanning automation, automotive, electronics, luxury products, banking and CX. I’ve led transformative projects that drive innovation across these sectors.

I have a strong understanding of manufacturing processes. Cooperation with electrical and mechanical engineers for feasibility testing, investigation into new technologies, briefing on projects, initial experimentations and prototyping. Liaison with managers and marketing departments on project direction and business modelling. Collaboration with external companies for product development, manufacturing, quotations, samples, requesting information regarding technologies, software programming and materials.

My work has been recognised with multiple awards and was exhibited in international fairs all over the world.

Areas of Specialization

  • Design Thinking
  • Product Design
  • Service Design
  • Experience Design
  • User Research
  • Innovation Strategy
  • Future Research
  • Co-creation Techniques
  • Workshop Facilitation
  • Creative Thinking

TO SUMM UP:

  • Experienced, skilled designer with a track record in innovative product development and R&D.
  • Over 10 years of international experience working with consulting companies and internal innovation
    departments in Germany, Spain, and Taiwan.
  • Involved in designing products for various industries, including finance, food, automation and consulting.
  • Led the implementation of the Design Thinking method.
  • Designed a wide range of products, from car accessories to FMCG and electronics.
  • Expertise in colors and materials for product design.
  • Developed innovative product concepts and digital products, such as smartphone applications.
  • Proficient in production processes, collaborating with engineers and developers.
  • Conducted research on new technologies and prototyping.
  • Collaborated with product managers and marketing on project implementation and business solutions.
  • Worked with external companies in product development, service, production, sample evaluation, and software
    programming.
  • Projects received multiple awards and international recognition at global fairs.
  • Creative researcher, designer, and a specialist in design thinking methodology.

 

PL–

PODSUMOWANIE DOŚWIADCZENIA

Jestem lojalną, zdolną i ambitną projektantką z rozwiniętymi umiejętnościami niezbędnymi do tworzenia unikalnych koncepcji produktów. Posiadam 6-letnie doświadczenie w rozwoju nowych produktów oraz procesów innowacji w R&D, a także ponad 10 lat międzynarodowego doświadczenia we współpracy z firmami konsultingowymi oraz i w wewnętrznych działach innowacji. Pracowałam w Niemczech, w Hiszpanii i na Tajwanie.

Zajmowałam się między innymi:

  • projektowaniem i tworzeniem szerokiej gamy produktów, od akcesoriów samochodowych,  przez zabawki do produktów FMCG oraz elektroniki
  • doborem kolorów i materiałów dla produktów,
  • tworzeniem koncepcji innowacyjnych produktów,
  • rozwojem produktów cyfrowych: aplikacji.

Świetnie rozumiem procesy produkcyjne gdyż mam duże doświadczenie w współpracy z inżynierami i deweloperami, jak również w badaniach nad nowymi technologiami oraz prototypowaniem.

Współpracowałam z menedżerami produktu i marketingiem nad wdrażaniem nowych projektów i rozwiązań biznesowych, a także  z firmami zewnętrznymi w zakresie rozwoju produktów, serwisu i produkcji, oceny próbek i programowania oprogramowania.

Moje projekty zostały nagrodzone wieloma nagrodami i były wystawiane na międzynarodowych targach na całym świecie.

Jestem kreatywnym badaczem, projektantem i specjalistą od metodologii myślenia projektowego.

EXPERIENCE DESCRIPTION —

work timline

SERVICE DESIGNER (CX CoE)
ROCKWELL AUTOMATION, Remote, 2021- 09.2023
https://www.rockwellautomation.com

  • Participated in CX roadmap development, which included analyzing customer feedback and creating a heatmap of opportunity areas. Addressing these areas would lead to increased customer loyalty and satisfaction
  • Laid the foundation for the B2B Customer Experience System 
 (CX System)
  • Combined tools and best practices within CX System 
 to enhance customer experiences
  • Developed personas, a sophisticated personas taxonomy, customer journey standards, and research guidelines
  • Crafted a comprehensive customer journey framework using the TheyDo tool
  • Conducted meticulous internal and external research
  • Orchestrated, conducted, and distilled cross-team workshops on undestanding the business needs, customer obectives and formulating service blueprint

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SERVICE DESIGNER & Innovation Consultant (Strategy Dep.)
INNOVATIKA, Warszawa, 2015 – 2021
Main client Visa Polska, Visa Innovation Lab

  • Led captivating Design Thinking projects at Visa Innovation Labs
  • Utilized service design methodologies to create innovative value propositions for client products
  • Orchestrated customer-centric projects, improving customer and employee experiences
  • Facilitated various workshop sessions and conducted qualitative research, trend analyses, and market insights
  • Focused on deciphering user and market needs to develop meticulously crafted products and service concepts
  • Directed design teams to implement precise solution specifications and realize final solutions

exipple

DESIGN STRATEGIST & JUNIOR INTERACTION DESIGNER

Exipple Studio, Barcelona 2014 – 2015
http://exipple.com
Exipple Studio; user experience, user interface design and development studio, specialised in UI/UX Design, Computer Vision and Gestural Interaction.

  • Pitching / Worked with startup’s on business pitches and preparing use cases.
  • Creating tool for innovation / Created “Metaphor toolkit” – an internal tool used during the work session with clients. Used as an inspiration or as a very specific problem solving tool.
  • App concept creation / Defined information architecture, framing and features of ann app, based on users needs. Used prototyping tools, such as Indigo.

Roca Sanitario, S.A. Innovation Lab, Barcelona 2007 – 2013
http://www roca es/

CONCEPT DESIGNER

Concept design via research / Focused on new product development via market, user and trend research. I explored disruptive shifts in society, technology and business that could influence modern home environment.

By using research techniques my objective was to spot opportunities and  create challenges that could be transformed into meaningful solutions. Together with a team I created unique product concept and  defined new business opportunities areas.

Finding user-centred insides  / Conduct qualitative research that also includes ethnographic visits at the users homes and point of sale. Use of customer journey map – I define the “pain points” and propose solution that would optimize the final product or service.

Design thinking / I am a design thinker with an industrial design background.  I operate by applying empathy in describing context of a problem, I use creativity in generating insights and solutions; and rationality to analyze and fit solutions to the context.

Benchmarking  / Conduct benchmark based on desk research, best practice products and services.

Defining challenges / Cluster several insides that solve identified problem. Experience in translating insides into tangible challenges and challenges into opportunities.

Fast prototyping / Each opportunity is mocked-up with a 1:1 model that would be used for testing.

Short term and long term trend analyzes  / Experience in conducting trend analysis based on desk research and interviews with external experts and clients, international fairs and events.

  • Responsible for creation and development of innovative user focused product concepts from the early stage of the project creating to the final concept presentation to the Senior Directors of Marketing, Communications, Brand strategy and  Design.My work includes: primary research  trend analyzes, fairs report writing, project creation, idea generation, strong use of lateral thinking, research skills, colour trim, form, materials knowledge, visual preservation skills, illustration, 2D computer and  hand sketching, fast prototyping, 3d model making, rendering. I am trained to comply research from multiple resources: market reports, patents analyses, retail, exhibitions, fairs visits, qualitative internet research and real world observations. Synthesized analysis I turn into visual maps and useful insides.
  • Responsible for coordination of Consumer Research Projects dedicated to broaden out the knowledge about Roca’s final users.
  • Responsible for organizing and leading MicroInnovation sessions – cross disciplinary workshops organized to identify and resolve problems with specific bathroom products.
  • Responsible of colour and trim for Roca’s series.

Asus, Taipei, Taiwan, R.O.C. 2005 –2007 http://www.asus.com
A leading IT company, developing products such as: notebooks, netbooks motherboards graphics cards …

COLOUR AND TRIM SPECIALIST /
PRODUCT DESIGNER /
As a Product Designer involved in the creation of IT products for in-house design studio.

  • Led the development of Asus Colour Lab. Created an inspirational colour materials concepts for further development of a new cell phone line.
  • I was responsible for product development from marketing request to mass production.
  • Member of Asus future studies related to IT products.

Projects:
During 2 year of working for Asus I have designed many consumer electronic goods, among them: a line of LCD monitors, LCD TV, handheld devices, desktop computers, colour concepts for Asus brand and other projects for ODM customers. I have learnt a lot about production, supervised suppliers and visited many factories.

Designafairs, Munich, Germany 09/2003-04/2004
INTERNSHIP AT COLOUR AND MATERIAL LAB

  • Work on development of a colour concepts for Siemens Mobile and Siemens Medical Equipment.
  • Led own research project on “Interactive and innovative materials”.

BMW Group, Munich, Germany 04/2003-09/2003
INTERNSHIP AT COLOUR AND MATERIALS DEPARTMENT

  • Involved in new colour concept development for new BMW 1 series.
  • Organize and led own project for BMW accessories – “4 seasons floor mat design”.
  • Responsible for preparing colours and materials presentation.